Tuesday, November 13, 2012

Eat Your Kimchi

I follow this blog almost religiously. I love the couple that runs it, and I think that they set a really good example for couples in general. The purpose of their blog started as keeping their families up to date when they first moved to Korea. Their parents were worried that they were moving somewhere that had a somewhat shady reputation. They used these blogs and videos to convince their parents that they were going to be okay.
After a while, their videos and posts started to gain attention, and a few years later, they found themselves with a bunch of followers. They started to use the blog to educate foreigners about Korea. Their blog has links that help people move to Korea, as well as weekly posts that share a little bit of Korean life. They also use this blog to share Korean music with the world.

The Canadian couple, Simon and Martina, were then able to turn their blog into a full time business. They are partners of YouTube, and their blog has ads. Therefore, the reader also understands that Eat Your Kimchi is a business. Their purpose is to educate the masses, while still being able to put food on the table for themselves, and their two pets, whom they blog about regularly.
The website is also a creative outlet for them, as they do sketch videos and elaborate on them on their blogs. They are entertainers as much as they are educators.

3 comments:

  1. This is such a good idea! It's a funny story about how the blog started too. I like how they educate as well as entertain at the same time. Perfect balance!

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  3. Interesting blog that this user have created for personal use and then was transformed into a business type blog to make money. But I guess a lot of invention and ideas began for personal uses and purposes and then bought into business for everyone else. I stopped by the blog after reading this post and the writer has a strong ethos and knows what he's talking about. Thanks for sharing this great blog. :)

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